I first started using the phrase creator of 360º wins when working with customers, affiliates, authors, and partners at Ultimate Bundles. It's stuck with me — and guided my approach — ever since.
Whether working with influencers, affiliates, or comarketing partners — and across sales and negotation — this principle continues to resonate. I truly believe that the best partnerships are built when all parties win!
Empty Desk Solutions
"I first met Mandi through an email introduction she sent to me about the Podia Pros Program. Little did I know at the time, this program that she created transformed my entire business.
Thank goodness I replied to that email because for the first time in 10 years of owning my marketing agency, I finally got to experience what a true partners program should feel like.
Mandi held monthly calls for the Podia Pros and kept us well informed on what was coming up so that we could leverage the information to improve our offerings but more importantly for Podia, it created stronger connections and relationships to their platform and the people that use it.
It's very rare to find someone that has the personality to stick-handle requests from VIP users and relay that back to a head office team in a way that gets things done and adequately manages everyones expectations. She always delivered on her promises, and I'm forever grateful for the program she created and how it's impacted my life."
I spearheaded the sponsorship program at Podia, working on every phase — from discovery through negotiation and contracting. This included working with influencers across a variety of platforms to share Podia with new audiences. I tracked and reported on these metrics for leadership on both a weekly and monthly basis.
I launched the Podia Pros program to find, certify, and promote Podia experts via Fiverr Certified, Upwork, and across the marketing site, email, support, and community. I grew these relationships through monthly calls and a private community for Pros.
In my first six months at Podia, I re-launched both the affiliate program and customer referral program, transitioning affiliates to Impact and introducing commission tiers. The net result was a 7% margin increase on affiliate sales and an increase in referrals to 19% of all new business.
Throughout my time at UB, I built relationships with bloggers, authors, affiliates, and business owners (many of which persist to this day) to create 360-degree wins. I grew the affiliate program from ~1,000 affiliates to ~8,000 and provided affiliate training through webinars, written emails, and 1-on-1 video calls.
Founder at Evolved Business Ltd
"Mandi was my contact for the Podia Pros program and ran the monthly calls where she shared updates on the product roadmap and fielded questions from myself and the other Podia Pros.
Mandi was enthusiastic and knowledgeable about the product and quick to follow up on any questions that required deeper research. In those group calls and in our 1:1 interactions she was always very friendly and approachable and made a really great ambassador for the brand.
Overall, she’s super smart, passionate and responsive, with a deep understanding of the creator mindset. I miss working with her!"
Founder of Nourishingjoy.com
"Mandi has been a tremendous leader for affiliates and partners, providing such clear, consistent communication and sending upbeat, cheerleading e-mails through every step of every sale. She embodies the ideal of 360-wins over and over, and she is much of the reason I have loved working with Ultimate Bundles."